Both sides agree that digital will play a critical role in the 2020 White House race as social media have taken the place of rallies and door-to-door campaigning. "The digital campaign has always been important. What has changed now is that it's the only show in town," said Republican digital strategist Eric Wilson, who has no direct role in the Trump campaign. The progressive policy group Acronym and its political action committee Pacronym have pledged a $75 million digital campaign to bring out voters for Biden. The newly formed political action group Defeat Disinfo plans to use paid influencers on social media and counter misinformation before it goes viral.
Source: Bangkok Post June 03, 2020 03:45 UTC