In a groundbreaking move, K-Electric (KE) has transformed its customer journey by integrating WhatsApp into its service ecosystem. Impressively, 43% of WhatsApp users have opted for this language option, underscoring the platform’s accessibility. The success story of this transformation is best conveyed through the experiences of KE customers. The impact on customer interactions has been transformative. The collaboration aims to further expand the utility of the WhatsApp Business Platform, tapping into the increasing smartphone user base.


Source:   Pakistan Today
August 25, 2023 14:26 UTC