MELBOURNE (Jan 21): Government policies around floor prices for rare earths have improved the function of the market and helped lift prices to sustainable levels, Amanda Lacaze, the chief executive officer of Lynas Rare Earths, said on Wednesday. Prices should reflect costsThe floor price policy discussions are the most important talks Lynas is having with governments, she said. They are crucial for the company to sell rare earths at a level competitive with its lower-cost Chinese rivals. The average selling price for Lynas' product range was A$85.60 (US$57.69 or RM233.78) per kg during the quarter, higher than A$49.20 per kg a year ago. Lynas posted sales revenue of A$201.9 million for the quarter ended Dec 31, compared with A$141.2 million a year ago.