This plan includes increasing fruit production area and boosting intra-EAC trade, highlighting significant opportunities for logistics companies like MSC. The trade of fruits and vegetables between the EAC and the European Union (EU), valued at approximately $455.9 million annually, coupled with the surge in Africa’s fresh produce exports to fill supply gaps in the EU, the UK, and Asia, underscores the EAC’s pivotal role in the global fresh produce. This presents a unique opportunity for African producers and emphasises the critical need for MSC’s reliable and efficient logistics services to maintain the global fresh produce supply chain balance. These advanced refrigerated containers are equipped with Controlled Atmosphere (CA) technology to regulate carbon dioxide and oxygen levels, keeping fresh produce in perfect condition upon arrival at their destination, in optimal condition – even after very long journeys. MSC’s participation in Fruit Logistica Berlin underscores its dedication to the fresh produce industry, providing efficient and reliable logistics solutions that cater to the dynamic needs of the market.
