The rapid evolution of new types of social media limits the ability of the government to monitor, regulate, and prevent social media applications from sowing fake news related to the 2022 elections. The number of social media users in the Philippines was equivalent to 80.7% of the total population The difference between internet users and social media users implies that many Filipinos have multiple social media accounts. As data breaches in social media apps become more common (e.g., Cambridge Analytica data harvesting), there is now a possibility of a more complex social media strategy that targets specific voter groups. “Social Media Campaigning: Mobilization and Fundraising on Facebook.” Social Science Quarterly 99(1): 2018. [16] “Filipinos remain most active internet, social media users globally—study,” Philippine Daily Inquirer, February 1, 2021,https://technology.inquirer.net/107561/filipinos-remain-most-active-internet-social-media-users-globally-study#ixzz7NZZqAlMI[17] “PH remains top in social media, internet usage worldwide – report,” Rappler, January 28, 2021, https://www.rappler.com/technology/internet-culture/hootsuite-we-are-social-2021-philippines-top-social-media-internet-usage/.

Source: Philippine Daily Inquirer April 07, 2022 04:23 UTC