Online reputation management is all about cleaning up, protecting, and improving what people find about you online. Here are four of the most common online reputation mistakes business owners are still making today. While Instagram and Twitter don’t automatically create accounts for businesses, an unreserved social media profile can be just as devastating. Online content takes many forms, but regardless of platform or length one thing is certain: that content needs to represent the brand well. There are enough challenges along the road to a clean and positive online reputation without suffering embarrassing mistakes along the way.

Source: Forbes December 18, 2018 12:45 UTC