AI microprocessor on motherboard computer circuit, gettyThe sudden rise of generative AI and the use of ChatGPT have inspired more retailers and holiday shoppers to experiment with technology this holiday season. The software company, which tracks shopping trends, said that AI influenced $5.1 billion of online sales during Cyber Week (that’s the seven-day period from Tuesday November 21 through November 27). At the same time, AI has also inspired gift generators and become a feature of some consumer electronics. For the most part, most of the AI applications currently in use are helping retailers more effectively deliver the shopping experience customers already expect. Kohl’s introduced this holiday season an AI powered tool called” Storybook Magic” that can create a personalized poem and give customers gift suggestions.

Source: Forbes December 25, 2023 22:35 UTC