Adapting to technological trends, consumer behavior beyond pandemic - News Summed Up

Adapting to technological trends, consumer behavior beyond pandemic


Not one to be left behind, The Manila Times had been adapting to technological trends — perhaps the first print media company to establish its own digital TV and incorporated video content to its online news stories. The shockwaves imbalanced many, but The Times adapted to the digital trend with its pioneering online business forum events — curated and organized by the Marketing team of COO Blanca Mercado. We were not sure last year whether we could continue putting out a newspaper but somehow we found a way. Despite this, he said that The Times is one of the fortunate publications to have survived the pandemic's economic consequences. He also stressed the significance of upgrading the country's educational system in order to keep the newspaper industry alive.


Source: Manila Times October 09, 2021 17:15 UTC



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