Updated Fri, May 13th 2016 at 10:20 GMT +3NAIROBI, KENYA: Airtel Kenya is Africa’s top social media brand in telecommunication in the latest Africa Brand Index Rankings. Commenting on the award, Airtel Kenya CEO Adil El Youssefi said; “Airtel Kenya is ranked top telecommunication brand in Africa because of its commitment to customer satisfaction. The Company has been ranked position one for its outstanding use of social media platforms in customer engagements. Airtel shrugged off stiff competition from other recognized African telecommunication brands in the category which included Vodacom, Cell C, MTN and Telkom. In the new rankings published online on the Africa Brand Index website, (http://africabrandindex.com/#/Africa/Telecommunication), the telecommunication operator has been ranked as the top African telecommunication brand on social media for the month or April 2016, having scored the highest in Community growth, content, engagement and sentiments.

Source: Standard Digital May 13, 2016 01:51 UTC