NBA All-Star Saturday Night averaged 4.6 million viewers across TNT and truTV, per Nielsen fast-nationals — up 31% from last year’s low of 3.42 million and the largest audience for the event since it averaged 5.05 million in 2020 (three total telecasts). Viewership matched last year’s actual NBA All-Star Game. The audience peaked at 5.4 million from 10-10:15 PM ET, during the head-to-head three-point shooting contest between Warriors G Stephen Curry and WNBA Liberty G Sabrina Ionescu Source: Sports Media Watch

Source: Washington Post February 19, 2024 11:50 UTC