(Reuters) -Britain's competition regulator started a formal investigation on Friday into whether Amazon and Google may not have done enough to prevent or remove fake reviews. Both Google and Amazon said they were continuing to assist the CMA. CMA action last year over the trading of fake reviews resulted in Facebook, Instagram and eBay removing groups and banning individuals for buying and selling fake reviews on their sites. The CMA started its investigation into reviews in May 2020, focusing on the internal systems and processes of several platforms for identifying and dealing with fake reviews. ENFORCEMENT ACTIONThe CMA said it has not reached a view on whether Amazon and Alphabet's Google have broken the law.

Source: The Star June 25, 2021 06:33 UTC