Amazon has been inundated with tens of thousands of potentially fake five-star reviews, according to a new consumer report in the United Kingdom. Amazon, along with Facebook, has been struggling to stem the tide of fake reviews for quite some time. The issue of fake reviews has also put the retail behemoth in the crosshairs of the FTC. There are ways that consumers can protect themselves from potentially fake reviews, according to Which? We estimate more than 90 percent of inauthentic reviews are computer generated, and we use machine learning technology to analyze all incoming and existing reviews 24/7 and block or remove inauthentic reviews.
Source: Fox News April 16, 2019 17:02 UTC