That compares with as little as $200 for a simpler, do-it-yourself wireless fence with a smaller coverage area to anywhere from $1,200 to more than $2,000 (depending on size) for an in-ground invisible fence. Invisible fences, smart doors and other containment systems represent the largest category within that, at $192 million. The biggest piece of the pie is OnPoint’s sweet spot: invisible fences, smart doors and other containment systems. The original Invisible Fence dates back to 1973, invented by a traveling salesman, who’d noticed an alarming number of dogs in the road. Traditional invisible fences operate with insulated cables that are buried on a homeowner’s property and broadcast signals to the dog’s collar.

Source: Forbes November 15, 2020 11:26 UTC