That’s a big deal and I’m going to be hugely interested in two things as the next couple of weeks unfold. Now, maybe it’s there and I’ve just missed but I don’t think so. I know I’m not precisely the target audience they have in mind but I can’t remember the last big ad campaign I saw. It’s a good day out and an afternoon East Final could be a great day. I don’t know if the money works at 20,000 but perhaps the focus should be on incremental growth rather than dismissing the team, sport, league if it’s not an overflow audience.

Source: thestar November 07, 2017 13:25 UTC