The new concept is called "Ikea Planning Studio" and is detailed in this piece by Sanford Stein. All purchases made at the IKEA Planning Studio will be conveniently delivered (for a cost) to the customer's home. What's happening is that instead of waiting around, IKEA is taking a chance, a bold chance. I really like the chance they're taking and I will weave it into small business in a bit...give me just a few more lines about IKEA. Without launching into the what and why a small business can also afford to innovate, it's just a question of managing scale.

Source: Forbes April 15, 2019 21:22 UTC