Now the Bundesliga has become the first major European soccer competition to sell its domestic broadcast rights since the coronavirus outbreak. The pool of broadcasters narrowed in the new deal, too, with all the games divided by Sky, the longtime incumbent, and the streaming service DAZN. The Bundesliga, DAZN and Sky Deutschland all declined to comment on the deal. The modest decrease in the new deal could be encouraging for leagues and clubs nervous about the game’s financial future. (The Bundesliga has yet to resolve a multimillion-dollar dispute with Discovery Inc.’s Eurosport, which pulled out of a contract to show games it had been contracted to broadcast.)
Source: New York Times June 21, 2020 18:22 UTC