To support more African entrepreneurs to develop growth-oriented mindsets, the role of training, mentorship and access to funding cannot be overemphasized. In West Africa, entrepreneurs – particularly Nigerians – had motivations embedded in profit-oriented language while Central Africa and Eastern African entrepreneurs seemed to be more oriented towards social justice, and community development. Central African entrepreneurs had a lot of overlap in how they discussed why they became entrepreneurs with Eastern Africans. In West Africa, entrepreneurs – particularly Nigerians – had motivations embedded in profit-oriented language while Central Africa and Eastern African entrepreneurs seemed to be more oriented towards social justice, and community development. The research comes to a singular conclusion: we need more African entrepreneurs to adopt the organizational mindset which is linked to higher business success.
Source: The North Africa Journal May 07, 2021 12:56 UTC