The company has been breeding varieties that are suitable for lower chill regions, which provides growers with an alternative crop to grow, but has also resulted in an expansion of cherry growing regions. Early windowIn addition to expanding into different growing regions, BLOOM FRESH also focuses on an early harvest window. Open Cherry DayTo show nurseries, growers, and retailers the portfolio with different varieties, the company organized a Cherry Open Day in Spain two weeks ago. The two-day program in Spain offered attendees an unprecedented opportunity to learn more about the different varieties, including Cheery Crunch™, Cheery Chap™, Cheery Cupid™, Cheery Nebula™, Cheery Treat™, and Cheery Moon™. The first four varieties can be grown in low-chill areas such as the north of Chile, northern South Africa, and Southern California as well as other non-traditional cherry regions.

Source: The North Africa Journal May 22, 2024 18:14 UTC