"Ours is a family-funded start-up which started in 2019 when the idea of a cloud kitchen was new in the country. The business of online food ordering really picked up during the pandemic years of COVID in 2020 and 2021 as people were not able to go out of their homes," founder of Edabba Vedant Pasari said.Pasari is pinning his expansion hopes on the "fast-growing size of the cloud kitchen market. "For this kind of industry, the valuation amount is typically seven times the annual income. But the amount of funds required will be determined only after the valuation is complete," he added. "We had to pass on the entire food price spike on the consumers," he added.

Source: Economic Times February 13, 2023 22:47 UTC