College life will never be the same. This media company is documenting the change - News Summed Up

College life will never be the same. This media company is documenting the change


New York (CNN Business) Her Campus Media was planning for a massive year of growth. After acquiring three competitors — the Lala, College Fashionista and Spoon University in 2019 — the company had transformed itself into a college media empire. Her Campus Media has since pivoted to produce new content and virtual live events. When the magazine expanded online, Kaplan Lewis, Windsor Hanger Western and Annie Wang discovered that people beyond Harvard's gates were reading it. Her Campus Media claimed to reach more than 38 million monthly unique visitors across its properties in 2019, up from 16 million in 2017.


Source: CNN June 09, 2020 17:37 UTC



Loading...
Loading...
  

Loading...

                           
/* -------------------------- overlay advertisemnt -------------------------- */