Content ownership is king like never before. At the same time, streaming of songs accelerates consumer engagement of music and returns the music industry to its past glories. Content is king like never before, and content creators and ownership have never been in higher demand because of it. Music publishing and master recordings have never been in such high demand. This brave new world of consumer-driven fractional ownership may drive content numbers and multiples even higher.
Source: Forbes February 09, 2020 13:30 UTC