The pioneering apartment hotel brand has seen their average length of stay increase from four to 11 nights across properties and customers booking directly through the Domio app are staying an average of 25 nights. As an apartment hotel, Domio promises the consist standards in security and cleanliness of a large hotel brand but without the large staff, minimizing human interaction with keyless entry and contactless check-in and check-out. For example, Domio Wynwood is their largest flagship property, opened in January 2020 ahead of the Super Bowl which was held in Miami. Domio Tulum, expected to open in October 2020, will be the first brand managed project that Domio isn't directly leasing. “Our app is the first app in the apartment hotel space where you can book directly in the app,” Roberts says.

Source: Forbes June 10, 2020 11:39 UTC