The problem with the Cream of Wheat guyScholars say White's image replaced Cream of Wheat's original black mascot, Rastus, a racist caricature of black Americans that commonly appeared in blackface minstrel shows from the late 19th and early 20th centuries. Rastus was depicted as a dim-witted former slave who spoke broken English in early Cream of Wheat ads. Advertisement for Cream of Wheat by the Cream of Wheat Company in Minneapolis, Minnesota, 1902. "You still are referencing the place of black people as servants, as your chefs," Kwate said, referencing Cream of Wheat's mascot. Carr said it's time for Snyder and "the Washington football team" to follow in the footsteps of Aunt Jemima, Uncle Ben's, Mrs. Butterworth and Cream of Wheat.
Source: CNN June 18, 2020 11:15 UTC