The World Travel and Tourism Council’s (WTTC) annual review ranks Ethiopia top scoring country in the world in tourism growth in 2018. The east African country saw the highest tourism growth in the world (48.6%), surpassing the global average growth rate of 3.9% and the African average of 5.6%. “Ethiopia’s Travel & Tourism boom was one of the great success stories of 2018. It has exceeded our sector’s global and regional comparisons to record the highest level of growth of any country in 2018”, Gloria Guevara, President & CEO of the World Travel & Tourism Council, said in a press statement shared to the media by Ethiopian Airlines. As the land where mankind, coffee and the Blue Nile trace their roots, Ethiopia has always been a fascinating destination for holidaymakers.

Source: News Business Ethiopia April 15, 2019 17:15 UTC