Euro 2020: Never mind the quality, feel the marketing - News Summed Up

Euro 2020: Never mind the quality, feel the marketing


That fame easily trumps sporting excellence is bad news for professional boxing, but good news for international football tournaments. That fame easily trumps sporting excellence is bad news for professional boxing, but good news for international football tournaments. Compared to the highest levels of the club game, the football at international tournaments is objectively awful. The realisation that international tournaments are no longer really about football has implications for how teams should approach them. But Didier Deschamps understood something important about international football tournaments.


Source: The Irish Times June 11, 2021 15:45 UTC



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