Facebook’s results have historically functioned as a powerful antidote to seemingly any and all bad press. Despite swings along the way, Facebook’s stock has rebounded roughly 75% off three-year lows hit in late 2018. News of major companies including Unilever and Coca-Cola pausing ad spending on the platform on Friday got everyone’s attention. While previously it was hard to know which individual users were really deleting their accounts, major advertisers such as Coca-Cola are highly visible. He estimates the vast majority of Facebook’s roughly 8 million advertisers are small and medium-size businesses.

Source: Wall Street Journal June 29, 2020 15:56 UTC