First pop-up gaming truck in Southeast Asia launched - News Summed Up

First pop-up gaming truck in Southeast Asia launched


MANILA, Philippines – The first ever pop-up mobile gaming truck was recently unveiled by GG Company Inc. GG Truck is set to gamify more than 42,000 barangays in the Philippines by introducing more people to the gaming experience, especially to Gen Z and millennial audiences. "We realized that many brands and organizations struggle to connect with the elusive Gen Z and Millennial market,” said GG Company president Ron Castro. “For these audiences, gaming has emerged as the new pop culture, and is increasingly becoming the primary means for connection and socialization especially during this pandemic. GG Truck allows brands to offer Gen Z and Millennials relevant and engaging experiences.”The GG Truck is equipped with a 10x6-foot LED screen, a pop-up stage and a sound system to give users an immersive gaming experience. We work closely with the local government units (LGU) to ensure all safety standards are being met so that everyone can enjoy gaming without worry.


Source: Philippine Star June 07, 2021 02:15 UTC



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