Forbes launched a beta version of a generative AI search platform built with Google Cloud to provide personalized searches for readers. Vadim Supitskiy, chief digital and information officer at Forbes, said the publication wanted to increase engagement with both search and its stories. Image: ForbesOther media companies have begun rolling out generative AI tools, separate from the AI-generated articles that have recently caused controversy. Supitskiy said that while Adelaide is the first generative AI tool built by Forbes, it is not the first time the publication worked with AI. Supitskiy said Forbes made Adelaide on top of Google’s generative AI APIs.

Source: Forbes October 26, 2023 20:35 UTC