Frito-Lay launches direct to consumer websites, Snacks.com and PantryShop.com, to fulfill increased ... [+] demand for their products amid the coronavirus pandemic. Frito-Lay North AmericaAs Americans seek comforts amid the coronavirus pandemic, snacking is experiencing a boon. And Frito-Lay’s new direct-to-consumer sites are launching just in time to meet this sea change. This site will debut alongside Frito-Lay’s PantryShop.com, which will offer pantry kits containing bundles of related products across the Frito-Lay portfolio. A survey fins that Americans are more frequently turning to snacks amid the coronavirus pandemic.
Source: Forbes May 11, 2020 13:41 UTC