When Poldark returned for its second series on BBC1, it was clear who the real breakout star of the show was: Aidan Turner’s chest. The celebrity male body was not only being more objectified than ever before, it was becoming prime real estate. Could a knock-on effect be a rise in male body issues? A study from the University of Lincoln, links exposure to images of musclebound men with fuelling gym attendance. Such ill-meaning banter illustrated a new truth: people’s idea of the “ideal” male body has never been clearer, and that can only be problematic thing.

Source: The Guardian September 15, 2016 14:49 UTC