To show how innovation can help tackle this growing waste problem, Epson - which commissioned the report - collaborated with fashion designer and sustainability trailblazer Priya Ahluwalia to create Fashion Play. The doll-sized fashion collection was made from textile waste using Epson’s Dry Fibre Technology and printed with Epson’s water-saving Monna Lisa digital textile printer. And 35 per cent of parents admitting to chucking some in the bin because they didn’t have time to do anything else. Children are bought around nine items of clothing by friends and family during the Christmas period, three of which won’t ever be worn. Designer Priya Ahluwalia said: “Travelling to India and Nigeria, I witnessed the true scale of textile waste as a result of the Western second-hand clothing industry.

Source: The Times December 23, 2025 15:25 UTC