OPINION: In many businesses it can be useful to test offering a "Good, Better or Best" package to your clients. By having a Good, Better and Best Option it makes it easier for your clients to make their choice. Some clients may take the Good Option, others may take the Better or the Best Option. Let me quickly explain each email option:A Good Email Option is to send out one interesting email a week to your email audience. Take Action:How could you create a Good, Better or Best Option for what you sell?

Source: Stuff March 01, 2021 09:02 UTC