At a corporate level, the company has emphasised its commitment to becoming carbon-neutral by 2030, while also almost entirely divesting its Scott Trust endowment fund from fossil fuel investments. The decision to reject the advertising money from fossil fuel firms comes at a tricky time for the media industry, with the Guardian Media Group board warning the business is facing substantial headwinds this year. “The funding model for the Guardian – like most high-quality media companies – is going to remain precarious over the next few years. As a result, the pair said they hoped the decision to ban fossil fuel adverts would appeal to other companies who would like to advertise with the Guardian. “Other media outlets, arts and sports organisations must now follow suit and end fossil fuel company advertising and sponsorship.”
Source: The Guardian January 29, 2020 12:08 UTC