Following social media outrage over its decision to pull ads featuring same-sex couples, the Hallmark Channel today reversed its ban on the advertisements and apologized for pulling them in the first place, a spokesperson from the network told CNN. The original ad, from online wedding planning company Zola, featured same-sex couples celebrating marriages, including two brides kissing at the altar. Hallmark president and CEO Mike Perry told CNN Sunday that the company made the “wrong decision” in banning the commercials. “Said simply, they believe this was the wrong decision. As the CEO of Hallmark, I am sorry for the hurt and disappointment this has caused.”After pulling the ads, the channel’s parent company, Crown Media Family Networks, was inundated with calls for viewers and advertisers to boycott the channel.

Source: Los Angeles Times December 16, 2019 03:33 UTC