Endeavor, the global entertainment, sports and content company that bought the UFC in 2016 for $4 billion, today filed for an initial public offering. In August 2017, Endeavor purchased additional common equity interests in UFC for $373 million from certain previous owners of UFC Parent that rolled over in the UFC Acquisition, resulting in Endeavor Operating Company’s ownership interest in UFC Parent’s common equity now being 50.1%. Endeavor Operating Company has operational control over the business and affairs of UFC Parent and as a result consolidates UFC Parent’s financial results from the date of the UFC Acquisition. Endeavor ForbesIn 2017, Moody's Investors Service said UFC had revenue well in excess of $700 million, so it is perhaps 20% of Endeavor's total revenue. Last summer, Dana White said UFC was worth $7 billion.

Source: Forbes May 23, 2019 18:22 UTC