Today, Hippo Insurance, a company providing smart home insurance for modern households, officially launched in California. The Mountain View, California-based company is taking a fresh approach to home insurance, which it says has seen little change in half a century. Home insurance isn’t easy to buy online, but Hippo hopes to change that with online home insurance that offers more transparent coverage. “It’s a rewarding moment,” says Wand, Hippo CEO. “When you look at home insurance, you see that 60% of U.S. homeowners are under-insured, many believe they have coverage that isn’t actually in their policies and the majority spend too much time and money purchasing the product, due to outdated commissioned agents and various hidden fees.”

Source: Forbes April 26, 2017 12:56 UTC