Amra & Elma Amra & ElmaTwo words have defined the social media generation in recent years — influencer marketing. I recently caught up with an influencer named Elma Beganovich, one half of the influencer marketing team of sisters Amra & Elma, to ask about how the influencer marketing field has changed, ideas for how anyone can become an influencer, and life during the lockdown. Influencer marketing has changed in several ways during the outbreak. What do you recommend doing if someone wants to be an Instagram influencer? As an agency, we advise brands not to jump the gun and then give up quickly on influencer marketing.

Source: Forbes June 08, 2020 21:11 UTC