Jeff and Ally Davidson, cofounders of Camp Gladiator. As state-wide shutdowns and shelter-in-place mandates have forced gyms to close indefinitely, casting the $94 billion fitness industry into financial freefall, Camp Gladiator has emerged uniquely poised to profit. “Camp Gladiator is like 1,000 small businesses rolled up into one medium business, because each of our trainers are local owner operators that collect the profits of their own locations,” Davidson says. The quick pivot paid off: Since launching two months ago, Camp Gladiator has gone from 4,000 outdoor workouts a week to nearly 10,000 Zoom workouts a week. “Before the coronavirus, hosting guests in an intimate setting was key to how we shared our small corner of the world with others.

Source: Forbes May 12, 2020 15:33 UTC