In 2020, Zoom grew so quickly that its brand became the default term for video conferencing. Zoom had already surpassed its larger competitors in the years preceding the pandemic:Image credit: Zoom.us and Roger DooleyThe 2020 Businesses @ Work report from Okta notes, “Zoom was the #1 fastest growing video conferencing app in 2016, and it hasn’t slowed down since. Zoom was founded by Eric Yuan, who left Cisco’s Webex unit to focus on mobile-friendly video conferencing. I couldn’t find Cisco’s mission statement on their website despite using both their site search and Google. But, Yuan let one principle drive the firm’s efforts: make video conferencing as easy as possible for everyone.

Source: Forbes September 30, 2020 18:10 UTC