This feeds into one of the biggest issues in Malaysia as he sees it — coming up with IP that nobody wants. “If you have an IP that nobody wants, there is no way to use it for strategic purposes. “I have found companies that have no value operationally using their IP to settle their debts or issues. Lim says there are professional IP appraisers who are able to determine the term and usage of the IP. For instance, I may have a core IP and collaborate with another party to co-create a new IP — a co-IP, so to speak.

Source: The Edge Markets May 02, 2021 16:16 UTC