ISpot.tv, a company whose software helps advertisers to measure the reach of TV and streaming-video campaigns, today said it had received a $325 million investment from Goldman Sachs Asset Management. ISpot’s platform recognizes content in real time and organizes metadata to tell which commercials play during ad breaks. The company didn’t disclose its current valuation based on the size of the investment and the minority interest held by Goldman Sachs. Since its founding 10 years ago, iSpot has raised $58 million and is on track to exceed $100 million in revenue this year. Goldman Sachs joins Insight Partners and Madrona Venture Group as primary investors.
Source: The Times April 27, 2022 13:00 UTC