It’s the end of an era for Fruit Stripe, the decades-old gum brand that was known for its fruit-inspired flavors and zebra-print product: The brand’s owner is discontinuing the striped treat. “The decision to sunset this product was not taken lightly,” a representative for Ferrara, Fruit Stripe’s owner, told CNN on Wednesday. They were originally cherry, lemon, orange, lime and mixed fruit; the lime and mixed were replaced by melon and peach. A series of sales and mergers landed the brand with Ferrara, which also produces other well-known candy brands, such as Trolli, Fun Dip, Pixy Stix and Nerds. It said discontinuing Fruit Stripe was a “difficult decision.”Fans of the classic gum brand might still be able to find it in select retailers nationwide before it sells out one last time, Ferrara said.

Source: CNN January 11, 2024 14:37 UTC