Imagine a market where nature's preservation, not destruction, is profitable. In short:"Natural asset companies" propose valuing ecosystems for their preservation, potentially transforming them into profitable investments. The concept, though facing opposition, aims to integrate nature's value into the market, beyond traditional philanthropy and government efforts. And the beauty of a financial system is between a willing buyer and seller, the underlying becomes true." This concept, blending environmentalism with market mechanisms, could redefine conservation strategies on a global scale.

Source: ABC News February 19, 2024 13:47 UTC