Irish Distillers told the Irish Examiner that it was in the process of communicating price increases to its customers, which will mark the distiller's first price hike since August 2023. In a statement, Irish Distillers said: "Like many businesses, we continue to operate in a dynamic cost environment. Asked if the price increases will also apply to some Pernod Ricard brands, Irish Distillers told the Irish Examiner: "Our portfolio in Ireland consists of Pernod Ricard brands, and the price increase applies across some of those brands." A selection of Midleton Very Rare, which is one of the many brands produced by Irish Distillers. Global sales of Irish Distillers' portfolio of whiskeys grew by 2% in 2025 following strong growth in Asia, Africa, and Latin America.

Source: Irish Examiner January 14, 2026 15:47 UTC