Why isn’t every company running an employee advocacy campaign and encouraging employees to share company content to social media? Clearview Social, just one of many employee advocacy softwares, tracks how many clicks their clients have gotten, since the company was founded in 2013, due to employee advocacy: 13,675,492. Another way to calculate the effectiveness of employee advocacy is to look at the earned media value. Getting an employee advocacy program up and running isn’t even that hard. What has worked for you company when it comes to employee advocacy?

Source: Forbes July 30, 2021 13:07 UTC