"We don't want to miss the future development of VR and AR technologies. Apart from AR, JD currently uses VR technologies on 3C (computer, communications and consumer electronics), home appliances and other fields. Then it announced the establishment of its own VR research lab, GnomeMagic Lab. According to a jointly issued VR & AR market analysis report by JD and international data group IDG, as the VR market develops rapidly, the fourth quarter will usher in full-blown competition. "With JD's key business lying in online shopping malls, VR and AR technologies will help improve the impact of commodity displays, and boost the company's business.

Source: The China Post September 07, 2016 18:41 UTC