Jackie O.’s Bag of Choice, Rebranded in Her Name - News Summed Up

Jackie O.’s Bag of Choice, Rebranded in Her Name


The company’s series of half-moon hobo-style totes, to which the G1244 belonged, was once also a favorite of men. Peter Sellers carried one in the ’70s, and so did Samuel Beckett, on holiday on the Ligurian coast in 1971. This year, the brand has officially renamed the G1244 the Jackie 1961, which made its debut at the Gucci men’s fall 2020 show in Milan. Using a vintage Jackie from his personal archive for inspiration, creative director Alessandro Michele scaled down its silhouette and rendered the piston lock in gold. For women, he reimagined it in miniature, in shades of pastel pink, butter, lavender and blue patent leathers.


Source: New York Times August 28, 2020 15:00 UTC



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