As a CEO, what makes a strong trademark prosecution team in your view, and how do you go about building one? A strong trademark prosecution team is built on the basis of having skilled and competent individuals with easy-to-follow internal processes. Having such a resilient system also gives me ample flexibility to meet clients’ expectations and work according to evolving situations. It is also advisable to register the correct version of the trademark’s transliteration in Arabic, as it may mitigate issues that would arise when enforcing trademark rights against confusingly similar Arabic transliterations. How do you predict future legislative developments to influence the Middle Eastern IP landscape in the next 12 months?

Source: The North Africa Journal July 19, 2023 08:14 UTC