Bright futures: Just Eat Takeaway is targeting London with its orange army of Scoober riders Just Eat Takeaway.comBoosted by a stellar 2020, food delivery giants Just Eat Takeaway, Grubhub GRUB , Deliveroo, and Uber UBER Eats are facing up in a multi-billion-dollar bid for the hearts, minds, and stomachs of consumers worldwide. At its earnings call on January 12, Just Eat Takeaway pledged to make London its core battleground against Deliveroo and Uber Eats, as the Amsterdam-based food delivery group belatedly pours investment into its own courier network. (c) www.jeroenbouman.comLondon is the most valuable city for food delivery apps in the U.K., itself Europe’s largest e-commerce takeaway market. But Netherlands–based Just Eat has paid for its margin-preserving reluctance to invest in a courier network and allowed Deliveroo and Uber Eats to scoot in, especially in major cities, hemorrhaging market share. However, Just Eat's merger with European market leader Takeaway.com last year and the imminent acquisition of Grubhub will create the world’s largest food delivery service outside China.

Source: Forbes January 25, 2021 06:00 UTC