Meesho, an Indian social commerce platform, has made considerable progress in its growth trajectory with the acquisition of $275 million in a new fundraising round. Meesho’s Impressive Funding History:Meesho, which was founded in 2015, has grown significantly in the social commerce market. The Rise of Social Commerce in India:Meesho’s success story is indicative of India’s growing tendency towards social commerce. In the Indian market, social commerce is very popular for the following reasons:High Social Media Penetration: India boasts a vast and active social media user base, creating a fertile ground for social commerce platforms like Meesho to thrive. India boasts a vast and active social media user base, creating a fertile ground for social commerce platforms like Meesho to thrive.

Source: The Telegraph May 11, 2024 18:27 UTC